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Camp Beverly Hills Relaunch

The Class Trip Corporation has been tapped to orchestrate the re-launch of iconic 80's clothing brand Camp Beverly Hills.  Class Trip has developed the brand positioning for the company, commissioning On-The-Go Ari Forman to design a capsule range of t-shirts for the launch.  We have secured select retail partnerships, created and distributed branded online viral videos, designed display fixtures, and created the visual identity and style guide for the brand.  Class Trip has creative directed, styled, and produced the Camp Beverly Hills photoshoot featuring a myriad of downtown personalities photographed on a "road trip" to Las Vegas.

Press Links:

The New York Daily News
Nitrolicious
Missbehave Magazine
Line Preview
Brand History

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The 80's: